Job Title: Puppy Care & Support Assistant (Part-Time, 7 Days/Week)

Location: Medford, WI (On-Site)

Schedule: ~2 hours/day, 7 days/week (14 hours/week total)

Compensation: $18/hr starting, with room for growth to $22/hr depending on experience

📋 Position Summary:

We’re seeking a dependable, dog-loving individual to assist with daily puppy care and kennel support at Stokeshire Designer Doodles. This is a 7-day-a-week role, perfect for someone who enjoys working hands-on with animals, values routine, and wants to be part of a small, mission-driven breeding program focused on health, ethics, and early puppy development.

🗓 Daily Responsibilities (Approx. 2 hrs/day):

Monday–Sunday

🧼 Kennel Cleaning & Sanitation:

• Sanitize indoor puppy pens, whelping areas, and outdoor play spaces using established protocols.

🍽 Feeding & Watering:

• Prepare and deliver meals to nursing mamas, puppies, and adult dogs.

• Refresh water bowls and clean feeding stations.

🐶 Health Monitoring:

• Observe and log behaviors, appetite, stool consistency, and physical appearance.

• Flag concerns to team members.

🧹 Laundry & Supply Restocking:

• Wash blankets, towels, and toys.

• Refill cleaning and feeding supplies as needed.

💩 Waste Management:

• Pick up and dispose of waste in designated bins, following safe handling procedures.

🐕 Weekly Rotating Tasks (1–2x/week as needed):

• Nail trimming & basic grooming

• Early neurological stimulation for 3–16 day old puppies

• Photo or video assistance (holding puppies, prepping background)

• Puppy playtime supervision and cleanup

• Restocking supplies from storage

• Sweeping/mopping nursery floors

💼 What We're Looking For:

• Experience with animals preferred but not required — we’ll train the right person

• Reliable and available 7 days a week for short shifts (can flex for events/litter changes)

• Comfortable with cleaning, lifting 40+ lbs, and working on your feet

• Compassionate, calm, and observant — puppies pick up on energy!

• Trustworthy, punctual, and detail-oriented

• Age 18+ with reliable transportation

• (Bonus) Comfortable using iPhone for quick photos or videos

🗓 Shift Options:

We are most in need of early morning or evening help. Sample hours:

• Mornings: 7:30–9:30 AM

• Evenings: 5:00–7:00 PM

🐾 Perks:

• Puppy cuddles — daily!

• Flexible hours and a supportive team

• Meaningful work contributing to the well-being of future service and therapy dogs

📩 To Apply:

Email hello@wisconsindesignerdoodles.com with the subject line: Puppy Care Assistant – Part-Time Application. Include:

• A few sentences about yourself and your availability

• Any experience you have with dogs or animal care

• Optional: a photo or short video introducing yourself!

Job Description: Kennel Technician at Stokeshire Designer Doodles

Position Overview:

As a Kennel Technician at Stokeshire Designer Doodles, you will play a crucial role in ensuring the cleanliness, hygiene, and well-being of our dogs and puppies. Your primary responsibilities will include cleaning and disinfecting all dog and puppy areas, providing proper feeding and watering, and engaging in the Empowered Breeding Curriculum. This position requires a high level of attention to detail, a strong work ethic, and a genuine love for animals.

Responsibilities:

1. Cleaning and Disinfection:

- Thoroughly clean and disinfect all kennels, crates, play areas, and other dog and puppy spaces on a regular basis.

- Remove waste, sanitize surfaces, and maintain a clean and odor-free environment.

- Monitor and address any signs of illness or unclean conditions promptly.

- Follow established protocols for cleaning and disinfection to ensure the highest standards of hygiene.

2. Feeding and Watering:

- Provide appropriate and timely feeding for dogs and puppies according to specific dietary instructions.

- Ensure fresh water is readily available at all times, regularly checking and refilling water bowls.

- Monitor eating habits and report any changes or concerns to the appropriate staff members.

- Maintain accurate records of feeding schedules and quantities consumed.

3. Empowered Breeding Curriculum:

- Engage in the Empowered Breeding Curriculum, following the guidelines provided by the breeding manager.

- Participate in training sessions and implement recommended techniques to enhance the dogs' overall well-being.

- Provide basic grooming, exercise, and enrichment activities to promote physical and mental stimulation.

- Assist in the socialization process, ensuring the puppies are exposed to various environments, sounds, and stimuli.

4. Health Monitoring and Reporting:

- Observe dogs and puppies for any signs of illness, injury, or behavioral changes.

- Report any concerns or abnormalities to the appropriate supervisor or veterinary staff.

- Assist in administering medications or treatments under the guidance of the veterinary team.

- Maintain accurate and detailed records of health observations and communicate them effectively.

5. Facility Maintenance:

- Perform general maintenance tasks such as sweeping, mopping, and organizing kennel areas.

- Ensure all cleaning equipment and supplies are properly stocked and maintained.

- Identify and report any maintenance issues or equipment malfunctions promptly.

- Follow safety protocols and maintain a clean and hazard-free work environment.

Qualifications:

- Previous experience working in a kennel or animal care facility is preferred.

- Strong understanding of proper cleaning and disinfection techniques.

- Knowledge of basic dog care, nutrition, and behavior.

- Ability to handle dogs of various sizes and breeds with care and confidence.

- Excellent attention to detail and ability to follow instructions accurately.

- Effective communication skills to collaborate with team members and report observations.

- Physical stamina to perform tasks that involve lifting, bending, and standing for extended periods.

- Passion for animal welfare and dedication to providing exceptional care.

SOP for Carlye: Stokeshire Dog Photography & BTS

📌 Overview

This page is for Carlye only.
It serves as your playbook for photographing our puppies, creating behind-the-scenes content, and maintaining the luxury, adventure-focused Stokeshire brand style.

✅ Main Goals:

• Produce high-quality images for our website listings & social media.

• Document behind-the-scenes (BTS) that feels authentic, warm, elevated.

• Help convey our premium, outdoorsy, family-centered vibe.

• Ensure a consistent editing & delivery flow.

📝 The Process: Step by Step

1️⃣ Prep Before You Arrive

• ✅ Text me (James) the day before or morning of to confirm time.

• ✅ Charge your cameras, check SD cards.

• ✅ Make sure you have both wide (35) and portrait (85) or equivalent lenses.

2️⃣ Upon Arrival

• ✅ Walk through the puppies we’ll be photographing, confirm which need individual shots (6-8 weeks) or litter shots.

• ✅ Check for anything on puppies (eyes, dirt, messy paws) — we want clean, bright eyes.

• ✅ Set up any minimal props or blankets (avoid clutter, keep it timeless).

3️⃣ Core Photos to Capture

For each puppy (6–8 weeks):

• 🐶 Headshot / close-up face, eyes in focus.

• 📏 Full body sitting, ideally ears perked.

• 🏃 Action or playful walking shot if possible.

• 🤲 Hands holding puppy (or with me or Katie, for scale + connection).

• 🌿 If outdoors, one in natural setting (grass, path).

For litters:

• 🎁 Group shot in a crate / basket / bench.

• 🥰 Cuddle pile.

4️⃣ Behind the Scenes (BTS)

• 🎥 Short vertical videos (7-15 sec) on your phone or camera for Instagram reels.

• 📸 Wide shots of me, Katie, or kids interacting with the pups.

• 🌅 If the light is stunning, get a quick brand shot of farm or property.

5️⃣ Editing Expectations

• ✅ Light, airy, true to color.

• ✅ Warm tones. Skin natural. Eyes bright. Avoid dark & moody.

• ✅ Minimal Photoshop — just remove eye boogers or distracting backgrounds.

6️⃣ Delivery

• ✅ Create a folder in Dropbox labeled with date + litter (ex: 2025-07-20 Pepper x Garth).

• ✅ Separate into Puppy Portraits + BTS subfolders.

• ✅ Upload within 48 hours if possible, text me when done.

✍️ Additional Expectations

• Be patient & calm with pups — we need them happy, not stressed.

• Help guide me or Katie on where to stand / how to hold.

• If unsure on any shot, take extra options so I can pick.

• Your creative eye is valued! Try ideas — but always get the core shots first.

🔁 Typical Flow (Cheat Sheet)

TaskNotes📷 Puppy headshotCenter eyes, minimal clutter🐾 Full body sitting45° angle or straight on🏃 Action / playfulLower angle, move with pup🤲 Hands holdingEmotional, for scale🌿 Outside optionAlways try if weather good🎥 BTS vertical videoInclude me, Katie, family📸 BTS wide photoShow process, farm, joy

🚀 Style Reminders

• Luxury, natural, joyful, family-centered.

• Mix close-up details (nose, paws) + full frames.

• Avoid clutter: move hoses, tools, extra dogs not in shoot.

• Prefer soft, directional light — morning / evening or shade.

• Studio - clean.

📚 1️⃣ Pairing: How to know which puppies to photograph together

✅ By Litter:

• Each litter has a unique pairing of parents (ex: Mavi x Gus).

• Puppies from the same litter are photographed together for group shots and individually for profiles.

✅ Use your spreadsheet:

• Each row = 1 puppy.

• Use the columns: Name, Color, Gender, Breed to label.

✅ Group shots:

• Always shoot the whole litter together first.

• Shoot the puppies in the SHEET ORDER that they are listed on the litter sheet

• Then individual shots by your standard sequence.

🏷 2️⃣ Naming convention for files

Use this exact format for each image file name:

CopyEdit

Dahlia_BlueMerleTriParti_Female_AustralianMountainDoodle_1Week.jpg

(with 1Week, 3Week, 6Week, 8Week as needed).

🔄 How to do it

1. Shoot → always over-capture (take at least 6–8 per pose).

2. Cull → keep only the best, with eyes sharp, clean face, no distractions.

3. Edit → light, airy, warm, consistent with Stokeshire look.

4. Select final 3 images → best face, best full body, best action or personality.

5. Rename files using above format.

6. Export to JPEG, high-res, into folder by litter.

✅ SOP for file handling

StepAction📷 ShootIndividual & group shots at 1, 3, 6, 8 weeks.✂️ CullKeep only top 3 for each puppy.🎨 EditClean background if needed, fix boogers.🏷 Rename filesName_Color_Gender_Breed_Week.jpg💾 Export & UploadInto Dropbox YYYY-MM-DD Litter folder.

🔥 Example for Dahlia

WeekFilename1Dahlia_BlueMerleTriParti_Female_AustralianMountainDoodle_1Week.jpg3Dahlia_BlueMerleTriParti_Female_AustralianMountainDoodle_3Week.jpg6Dahlia_BlueMerleTriParti_Female_AustralianMountainDoodle_6Week.jpg8Dahlia_BlueMerleTriParti_Female_AustralianMountainDoodle_8Week.jpg

🚀 Tracking which pups are done

• After each shoot, go back to your spreadsheet.

• Mark a ✅ or a date in a new column called Photo Completed.

📂 Recommended Folder Structure

🔥 Top-level master

nginx

CopyEdit

Pictures / Stokeshire

🐶 Per litter folder

Format:

CopyEdit

YYYY-MM-DD_Litter_Parents_Breed

Example:

yaml

CopyEdit

2025-06-30_Litter_Mavi_x_Gus_AustralianMountainDoodle

🗓 Subfolders by week + photo date

Inside each litter, create a folder for each shoot by week.

Format:

css

CopyEdit

WeekX_YYYY-MM-DD

Examples:

CopyEdit

Week1_2025-07-07 Week3_2025-07-21 Week6_2025-08-11 Week8_2025-08-25

✅ Example full structure

markdown

CopyEdit

Pictures / Stokeshire / └── 2025-06-30_Litter_Mavi_x_Gus_AustralianMountainDoodle / ├── Week1_2025-07-07 ├── Week3_2025-07-21 ├── Week6_2025-08-11 └── Week8_2025-08-25

📸 Inside each week folder

✅ Contains:

• RAW files (if keeping)

• Lightroom previews

• Final 3 exported JPEGs per puppy, named:

CopyEdit

Dahlia_BlueMerleTriParti_Female_AustralianMountainDoodle_1Week.jpg

📝 Quick cheat sheet for folder creation

WhatExample📂 Litter folder2025-06-30_Litter_Mavi_x_Gus_AustralianMountainDoodle📂 Week foldersWeek1_2025-07-07 Week3_2025-07-21 etc.📷 File namesName_Color_Gender_Breed_Week.jpg

✅ Lightroom note

When you import, point Lightroom to the exact Pictures / Stokeshire folder. It will automatically keep the tree intact in the catalog under:

csharp

CopyEdit

Folders └── Pictures └── Stokeshire └── [litter folders as above]

📝 Updated SOP: Where files live for Stokeshire

📂 1. Photo Storage

✅ Primary storage:

nginx

CopyEdit

Pictures / Stokeshire

This is your master folder on your computer (or external drive).
Each litter gets its own subfolder.

👉 Example:

yaml

CopyEdit

Pictures / Stokeshire / 2025-07-15_Mavi_x_Gus

🗂 2. Lightroom Catalog

✅ Use the Lightroom catalog named:

nginx

CopyEdit

Stokeshire

This is how edits stay consistent across all litters and puppies.

• Each litter folder should be imported into this same catalog.

• Keep the Lightroom structure tidy:

yaml

CopyEdit

Stokeshire Catalog > Folders > 2025-07-15_Mavi_x_Gus

🔄 3. After edits

✅ The final 3 edited images for each puppy should be exported back into the same litter folder:

yaml

CopyEdit

Pictures / Stokeshire / 2025-07-15_Mavi_x_Gus / Finals

All files must follow your naming convention:

CopyEdit

Dahlia_BlueMerleTriParti_Female_AustralianMountainDoodle_6Week.jpg

✅ 4. Uploads

• Once images are finalized & exported, they can be uploaded to:

nginx

CopyEdit

Squarespace > Asset Library

for website use.

Marketing Assistant/ Photographer and Videographer

Stokeshire Designer Doodles, a leading dog breeding company, is seeking a talented and creative Photographer and Videographer to join our team. As the Photographer and Videographer, your primary responsibility will be to capture high-quality photographs and videos of our adorable puppies and dogs for use on our social media platforms, website, and other marketing materials.

Responsibilities:

1. Photography and Videography: Take professional-quality photographs and videos of our puppies, adult dogs, and various aspects of our breeding program, such as training sessions, facilities, and events.

2. Composition and Lighting: Use your expertise in composition, lighting techniques, and creative angles to capture visually appealing and engaging images and videos.

3. Editing and Post-Production: Edit and retouch photographs and videos to enhance their visual appeal and ensure consistency with our brand aesthetics. Use professional editing software and tools to achieve desired results.

4. Social Media Content Creation: Collaborate with our marketing team to develop engaging and compelling visual content for our social media platforms, including Instagram, Facebook, and YouTube.

5. Content Planning and Organization: Work closely with our team to plan and schedule regular photoshoots and video sessions. Ensure that all necessary equipment and props are prepared and ready for each session.

6. Equipment Maintenance: Keep all photography and videography equipment in excellent working condition. Conduct regular maintenance and promptly report any issues or required repairs.

7. Stay Updated with Industry Trends: Keep up-to-date with the latest trends, techniques, and equipment in photography and videography. Continuously enhance your skills and knowledge to deliver the best possible results.

Creating Reels for Stokeshire

Requirements:

• Proven experience as a Photographer and Videographer, with a strong portfolio showcasing your skills in photography and videography.

• Proficient in using professional photography and videography equipment, including cameras, lenses, lighting, and editing software.

• Knowledge of composition, lighting, and other technical aspects of photography and videography.

• Strong proficiency in editing software such as Adobe Photoshop, Lightroom, Premiere Pro, or equivalent.

• Creativity and a keen eye for capturing compelling visual stories.

• Excellent organizational and time management skills to meet deadlines and manage multiple projects.

• Strong communication and collaboration skills to work effectively with the marketing team and other stakeholders.

• Passion for dogs and animals, with experience in pet or animal photography being a plus.
  
  
  

Note: This position is part-time or contract-based, with hours varying depending on the needs of the company.

Join our team and help us showcase the beauty and charm of our Stokeshire Designer Doodles through stunning photographs and captivating videos.

Doodle School Trainer

Job Description:

Stokeshire Designer Doodles is seeking a dedicated and experienced Board and Trainer to join our team. As a reputable provider of designer doodle puppies in Wisconsin, we are committed to ensuring the well-being, training, and development of our puppies. We are looking for an individual who shares our passion for canine care and training and who can contribute to the growth and success of our organization.

Responsibilities:

• - Provide a safe and comfortable boarding environment for puppies, ensuring their physical and emotional well-being.

• - Develop and implement training programs to promote proper behavior, obedience, and socialization for puppies.

• - Conduct individual training sessions to address specific behavioral needs and enhance puppies' skills.

• - Utilize positive reinforcement techniques to encourage desired behaviors and discourage unwanted behaviors.

• - Monitor and assess the progress of each puppy's training, adjusting training methods as needed to achieve desired outcomes.

• - Collaborate with the breeding and care team to ensure consistent handling and training approaches, Vet care, and transportation.

• - Educate puppy owners on effective training techniques, providing guidance and support to ensure a smooth transition for puppies into their new homes.

• - Maintain accurate records of each puppy's training progress and communicate updates to puppy owners regularly.

• - Stay updated on the latest training methods, techniques, and industry trends to enhance the quality of our training programs.

• - Connect with our Buyers on a weekly basis and fill out a short report each week.

Qualifications:

• - Strong knowledge of canine behavior, breed characteristics, and positive reinforcement training methods.

• - Proven ability to design and implement effective training programs for puppies and address specific behavioral issues.

• - Excellent communication skills with the ability to explain training concepts and techniques to puppy owners.

• - Patience, empathy, and a genuine love for dogs and their well-being.

• - Ability to handle and train puppies of various sizes and temperaments.

• - Strong organizational skills with the ability to manage multiple puppies and their training schedules simultaneously.

• - Certification or education in dog training is a plus.

• - Strong Communication Skills

• - Proficiency with iPhone, Google Drive, and Gmail, Google Meet.
  

Being a Doodle School Trainer at Wisconsin Designer Doodles requires a unique set of skills and qualities to ensure the successful training and development of puppies. The trainers play a crucial role in shaping the behavior and obedience of these adorable doodles, and they are dedicated to creating well-mannered and happy pets for their future owners.

At Doodle School, trainers have a deep understanding of canine behavior and use positive reinforcement techniques to train puppies effectively. They have a strong knowledge of different doodle breeds and their specific traits, allowing them to tailor their training methods to suit each puppy's needs.

Trainers at Doodle School are patient, empathetic, and passionate about working with puppies. They possess excellent communication skills to effectively convey training concepts and techniques to puppy owners, ensuring they continue the training at home for consistency. Trainers provide guidance and support to puppy owners, offering advice and addressing any concerns they may have during the training process.

In addition to their expertise in puppy training, Doodle School trainers are highly organized and capable of managing multiple puppies and their training schedules simultaneously. They maintain detailed records of each puppy's progress and provide regular updates to puppy owners, ensuring transparency and involvement throughout the training journey.

Continuous learning is a fundamental aspect of being a Doodle School Trainer. They stay up to date with the latest training methods, techniques, and industry trends to enhance the quality of their training programs. This commitment to ongoing education ensures that trainers can deliver the best possible training experience to the puppies and their owners.

If you have a genuine love for dogs, a passion for training, and the ability to connect with both puppies and their owners, becoming a Doodle School Trainer at Wisconsin Designer Doodles could be a rewarding and fulfilling career choice.

Stokeshire Puppy Enhancement Specialist

Job Description:

Stokeshire Designer Doodles is seeking a dedicated and experienced Puppy Enhancement Specialist to join our team. As a reputable provider of designer doodle puppies, we are committed to ensuring the highest level of care, enrichment, and development for our puppies from the age of 3 days to 8 weeks. We are looking for an individual who shares our passion for puppies' well-being and growth and can contribute to their holistic development using the Empowered/Bad Ass/Puppy Culture Methods.

Responsibilities:

• 1. Puppy Care and Enrichment:

  • - Provide round-the-clock care and attention to puppies, ensuring their health, safety, and well-being.

  • - Implement the Empowered/Bad Ass/Puppy Culture Methods to enhance the physical, mental, and emotional development of puppies.

  • - Design and execute age-appropriate enrichment activities to stimulate puppies' senses, curiosity, and learning.

  • - Socialize puppies through positive and controlled interactions with humans, other animals, and various environments.

  • - Monitor and record the progress of each puppy's development, identifying any concerns or abnormalities.

  • - Administer necessary medications, vaccinations, and supplements as instructed by the veterinarian.

• 2. Clean and Photographable Environment:

  • - Maintain a clean, hygienic, and safe working environment for the puppies, adhering to strict cleanliness protocols.

  • - Ensure that the puppy area is well-organized, aesthetically pleasing, and easily photographable for marketing purposes.

  • - Regularly clean and sanitize all puppy areas, toys, bedding, and equipment to prevent the spread of diseases.

  • - Assist in capturing high-quality photographs and videos of puppies for marketing and promotional materials.

• 3. Weighing and Identification:

  • - Accurately weigh puppies at regular intervals, documenting their growth and maintaining detailed records.

  • - Ensure proper identification of each puppy, including tracking and managing their individual records and profiles.

Qualifications:

• - Extensive knowledge and practical experience in implementing Empowered/Bad Ass/Puppy Culture Methods for puppy development and socialization. We offer training.

• - Strong understanding of puppy behavior, growth stages, and the importance of early socialization.

• - Excellent observation skills to identify signs of distress, health issues, or abnormal development in puppies.

• - Ability to handle and care for puppies of various sizes, ages, and temperaments with patience, kindness, and empathy.

• - Detail-oriented and organized, with the ability to maintain accurate records and track individual puppy progress.

• - Basic knowledge of photography and the ability to capture appealing photos of puppies is a plus.

• - Ability to work independently and as part of a team, demonstrating strong communication and collaboration skills.

• - Physical fitness and stamina to handle the physical demands of caring for puppies, including bending, lifting, and cleaning.

If you are passionate about providing exceptional care, enrichment, and early development to puppies, and if you have a deep understanding of the Empowered/Bad Ass/Puppy Culture Methods, we invite you to apply for the position of Stokeshire Puppy Enhancement Specialist. Join our team and contribute to the growth and well-being of our adorable doodle puppies.

Stokeshire Transportation Specialist

Job Description:

Stokeshire Designer Doodles is seeking a detail-oriented and highly organized Transportation Specialist to join our team. As a reputable provider of designer doodle puppies, we prioritize safe and efficient transportation for our puppies and their new owners. We are looking for an individual who can effectively manage all flight and ground transportation logistics, communicate with clients, and handle financial accountability and invoicing using QuickBooks.

Responsibilities:

• - Flight and Ground Transportation Management:

  • - Coordinate and manage all flight and ground transportation logistics for puppies, ensuring safe and timely delivery to their new homes.

  • - Communicate with airlines, transportation companies, and third-party carriers to arrange flights, ground transportation, and delivery schedules.

  • - Obtain necessary permits, health certificates, and documentation required for domestic and international transportation.

  • - Track shipments and monitor transportation progress to address any issues or delays proactively.

  • - Ensure compliance with transportation regulations and guidelines for the safe and humane transportation of animals.

  • - Ensure the Flight or Transportation Person has all necessary items required these may include Puppy Pack, CVI, Carrier, Cleaning Supplies, Accurate client information, Vet Records, etc.

• 2. Client Care:

  • - Provide excellent customer service to clients, answering inquiries, addressing concerns, and providing updates regarding transportation arrangements.

  • - Serve as the main point of contact for clients, offering support and guidance throughout the transportation process.

  • - Maintain clear and consistent communication with clients, ensuring they are informed about transportation schedules, requirements, and any changes or updates.

  • - Handle client requests and special accommodations related to transportation, ensuring their satisfaction and peace of mind.

• 3. Financial Accountability and Invoicing:

  • - Manage financial transactions related to transportation, including client payments and expenses associated with flights, ground transportation, and permits.

  • - Utilize QuickBooks to create and send accurate invoices to clients, track payments, and ensure timely billing and collections for flight-related expenses.

Qualifications:

• - Strong organizational and multitasking skills, with the ability to manage multiple transportation arrangements simultaneously.

• - Excellent communication and customer service skills, with the ability to interact professionally and effectively with clients, airlines, and transportation companies.

• - Knowledge of domestic and international transportation regulations and requirements for animal transportation is highly desirable.

• - Proficiency in using QuickBooks or similar accounting software for financial management and invoicing purposes.

• - Detail-oriented and accurate in maintaining records and handling financial transactions.

• - Ability to work independently, demonstrating strong problem-solving and decision-making skills.

• - Flexible and adaptable to changing transportation schedules and client needs.

• - Ability to remain calm under pressure and handle urgent situations efficiently.

• - Familiarity with the pet industry and a genuine love for animals is a plus.

If you have a passion for ensuring safe and reliable transportation for our adorable doodle puppies, along with excellent communication and financial management skills, we invite you to apply for the position of Stokeshire Transportation Specialist. Join our team and contribute to the smooth and successful transportation process for our valued clients.

Standard Operating Procedure (SOP) for Stokeshire Flight Nanny Services

1. Confirm Date with Client:

   • Reach out to the client via preferred communication channel (email/phone) to confirm the date of the flight.

2. Get Quote:

   • Obtain a quote for the requested flight from the airline or flight service provider.

3. Confirm Quote with Client:

   • Communicate the quoted price to the client and confirm their acceptance.

4. Book Flight with Insurance and Pet in Cabin Service:

   • Proceed to book the flight ensuring it includes insurance coverage and pet in cabin service.

5. Verify Payment Method:

   • Determine if payment is required in advance or if a credit card will be needed upon arrival with the puppy.

6. Book the Flight with Chase Business Credit Card:

   • Use the designated Chase Business Credit Card to make the payment for the flight.

7. Send Confirmation Emails:

   • Email confirmation details to transport@wisconsindesigerdoodles.com, ensuring the email includes all necessary flight information and contact details for all involved parties.

   • Update the transport calendar with all relevant flight details and email it to personal calendar - STOKESHIRE, Flight Nanny Email, & Main Client Emails.

8. Email Template:

   • Utilize the email template found in stokeshire@stokhausmeida.com for consistency and professionalism.

9. Save Flight Confirmation as PDF:

   • Save a PDF of the flight confirmation document without the pricing information.

   • Attach the PDF to the email sent to the client.

10. Update Puppy Portals:

    • Add the flight confirmation and relevant details to the client's folder in the Puppy Portals system.

11. Send Invoice via Website:

    • Generate an invoice via the company website, ensuring it includes relevant flight information pertinent to the arrival of the client's puppy.

    • Include applicable taxes in the invoice.

12. Follow-Up:

    • Ensure all steps have been completed accurately and follow up with the client to confirm receipt of the flight confirmation and invoice.

Note: Maintain detailed records of all communications and transactions for future reference and auditing purposes.

EMAIL TEMPLATE FOR FLIGHT CONFIRMATION WITH CLIENT

Subject: Flight Nanny Connection and Flight Information

Dear CLIENT,

We're delighted to inform you that your flight nanny service has been successfully arranged for your upcoming flight. We understand the importance of a smooth and comfortable travel experience, especially when pets are involved, and we're committed to ensuring a stress-free journey for both you and your furry companion.

Your designated flight nanny will be connecting with you directly via cell phone to coordinate the details of your arrival and to provide any necessary updates throughout the journey. Rest assured, they will be fully equipped to assist you and your pet every step of the way.

For your reference, here are the flight details:

Flight:
Date:  
Departure: [Departure Airport = ] at [DEPART TIME WITH TIME ZONE]
Arrival: [Arrival Airport = ] at [Arrival TIME WITH TIME ZONE]

Please ensure that your cell phone is switched on and readily accessible upon landing. Your flight nanny will be waiting to meet you shortly after arrival at baggage claim. They will be easily identifiable and equipped to handle all aspects of your pet's transportation and any questions you might have will also be found in the Puppy Pack & Folder. 

If you have any questions or need any more help, please don't hesitate to reach out to us directly.

715.570.5718 @STOKESHIRE TRANSPORTATION

Flight Nanny Name:

Cell Number:

Client Name:

Cell Number:

Thank you for choosing our Stokeshire flight nanny service. We look forward to providing you and your puppy with a seamless travel experience! 

Blessings & Best regards,

Standard Operating Procedure (SOP) for Creating a Title Calendar Invite for a Flight Nanny:

Open Google Calendar:

• Click on the provided link to access Google Calendar.

1. Create New Event:

   • Click on the "+" button or select a specific date and time on the calendar to create a new event.

2. Enter Event Details:

   • In the event title, include relevant information such as "Flight Nanny Service for [Puppy's Name] - [Client's First and Last Name] - [Flight Details]".

3. Add Flight Information:

   • In the event description, enter all relevant flight details, including flight numbers, departure and arrival times, airport names (City), airport codes, terminals, and gates. Also, include the time of arrival in local time for the destination airport.

4. Include Contact Information:

   • Add the contact information for both the client and the flight nanny in the event description.

5. Attach PDF of Flight Information:

   • If you have a PDF document containing flight details without pricing information, you can attach it to the event. Click on "Add attachment" and select the PDF file.

6. Set Date and Time:

   • Choose the date and time for the flight nanny service, ensuring it aligns with the scheduled flight departure and arrival times.

7. Add Attendees:

   • Invite the client, flight nanny, and the designated transport email (e.g., @transport) to the event by adding their email addresses in the "Guests" section.

8. Review and Confirm:

   • Double-check all entered information for accuracy and completeness.

9. Send Calendar Invite:

   • Click on "Save" to send the calendar invite to the respective email addresses of the client, flight nanny, and transport email.

10. Follow-Up:

    • Ensure that all parties have received the calendar invite successfully. Encourage confirmation of attendance or any necessary adjustments to the schedule.

11. Document and Archive:

    • Save a copy of the calendar invite for record-keeping purposes. You can also archive the event for future reference.

Feel free to follow these steps using the provided Google Calendar link for seamless coordination of flight nanny services.

Flight Nanny/Manny (Dog Transportation Specialist)

Job Description:

Stokeshire Designer Doodles is seeking a caring and responsible Flight Nanny/Manny to join our team. As a reputable provider of designer doodle puppies, we prioritize safe and comfortable transportation for our puppies to airports across the country. We are looking for an individual who can accompany our puppies on flights, ensuring their well-being and providing a smooth travel experience.

Responsibilities:

• 1. Puppy Travel Coordination:

  • - Coordinate and arrange flight schedules and transportation logistics for puppies to various airports nationwide.

  • - Collaborate with the Transportation Specialist to ensure timely arrival at the airport and seamless handover of puppies.

  • - Ensure compliance with airline regulations, including crate requirements, health documentation, and any specific guidelines for pet transportation.

• 2. Puppy Care and Comfort:

  • - Accompany puppies on flights, ensuring their safety, comfort, and well-being throughout the journey.

  • - Provide care and attention to puppies during transit, including feeding, watering, and bathroom breaks as needed.

  • - Monitor puppies' behavior and health during travel, addressing any signs of stress or discomfort promptly and appropriately.

  • - Follow best practices and safety guidelines to ensure a secure and calm environment for puppies.

• 3. Communication and Documentation:

  • - Maintain clear and professional communication with the Transportation Specialist, updating them on flight details and any changes or delays.

  • - Coordinate with airline staff and ground transportation services to facilitate the smooth transfer of puppies at airports.

  • - Keep accurate records of travel documentation, including flight information, health certificates, and any other required paperwork.

  • - Ensure that you always have the correct puppy!

    
    
    

• Responsibilities:

  • Ground Transportation:

    • Utilize a personal vehicle to transport dogs locally or regionally when needed.

    • Ensure the safety and comfort of the dogs during ground transportation, following all road and traffic regulations.

    • Coordinate with the Transportation Specialist to arrange pickup and drop-off locations for dogs.

    • Maintain a clean and sanitary vehicle environment for the dogs' transportation.

    • Provide regular updates to the Transportation Specialist regarding the progress and status of ground transportation assignments.

  Note: Please ensure that you comply with all local laws and regulations related to the transportation of animals in personal vehicles, including securing crates or using appropriate safety restraints as required.

Qualifications:

• - Passion for animals, particularly dogs, and a genuine love for their well-being.

• - Previous experience in pet care, dog handling, or animal transportation is preferred.

• - Ability to handle and manage puppies of various sizes, breeds, and temperaments with patience and compassion.

• - Strong organizational and time management skills to ensure punctuality and adherence to flight schedules.

• - Excellent communication and interpersonal skills to interact professionally with airline staff, transportation services, and clients.

• - Ability to remain calm and composed in stressful situations and make decisions in the best interest of the puppies' safety and comfort.

• - Flexibility in working hours and availability to accommodate varying flight schedules, including weekends and holidays.

• - Physical fitness and stamina to handle the physical demands of handling puppies and maneuvering in airports.

• - Knowledge of airline regulations and pet transportation guidelines is a plus.

• - Valid Driver’s license

If you are passionate about ensuring the safe and stress-free travel of our adorable doodle puppies, and if you have the necessary qualities and skills to be a reliable Flight Nanny/Manny, we invite you to apply for this exciting position. Join our team and contribute to creating positive travel experiences for our puppies and their new families.

Stokeshire Designer Doodles Breeding Specialist

Position Overview:

We are seeking a highly organized and detail-oriented individual to join our team as a Stokeshire Designer Doodles Breeding Specialist. In this role, you will be responsible for managing all aspects of the breeding process, focusing on female heat schedules, vet checks, stud management, and breeding timelines and outcomes. The successful candidate will play a crucial role in maintaining the health and quality of our breeding program, ensuring the production of healthy and well-tempered designer doodle puppies.

Responsibilities:

1. Female/Dam Heat Management:

- Track and manage the heat cycles of female breeding dogs.

- Monitor and record signs of heat and determine optimal breeding timing.

- Coordinate with the breeding team to ensure accurate tracking and scheduling.

2. Vet Checks and Health Management:

- Schedule and accompany breeding dogs to veterinary appointments for health screenings and check-ups.

- Maintain accurate records of health tests, vaccinations, and medical history.

- Work closely with the veterinary team to address any health concerns and maintain the overall well-being of breeding dogs.

3. Stud Management:

- Identify and select suitable studs for breeding, considering pedigree, temperament, and health.

- Coordinate with stud owners to schedule breedings and ensure all necessary paperwork and agreements are in place.

- Oversee the transportation and safe handling of breeding dogs during the stud service.

4. Breeding Timelines and Outcomes:

- Develop and maintain a breeding schedule, taking into account female heat cycles and stud availability.

- Monitor and document breeding outcomes, including pregnancy confirmation and litter size.

- Collaborate with the breeding team to evaluate breeding success and make adjustments as necessary.

5. Documentation and Reporting:

- Maintain accurate records of breeding activities, including mating dates, pregnancy testing results, and whelping dates.

- Prepare regular reports on breeding performance and outcomes for management review.

- Ensure compliance with breeding standards, regulations, and documentation requirements.

Requirements:

• - Bachelor's degree in Animal Science, Veterinary Science, or a related field is preferred.

• - Proven experience in dog breeding or reproduction management is highly desirable.

• - Strong knowledge of canine reproductive physiology, heat cycles, and breeding techniques.

• - Excellent organizational and time management skills, with the ability to handle multiple tasks simultaneously.

• - Attention to detail and the ability to maintain accurate records.

• - Effective communication and interpersonal skills to work collaboratively with breeders, veterinarians, and stud owners.

• - A passion for animal welfare and commitment to maintaining high breeding standards.

• - Physical ability to handle and transport dogs of various sizes.

• - Flexibility to accommodate breeding schedules, which may include weekends and holidays.

Join our team as a Stokeshire Designer Doodles Breeding Specialist and contribute to the success of our breeding program. If you have a strong background in dog breeding, a meticulous approach to managing breeding logistics, and a genuine love for animals, we would love to hear from you.

 Stokeshire Designer Doodles Leadership Team

Position Overview:

Stokeshire Designer Doodles is seeking a highly capable and experienced leadership team to drive the success of our organization. As a reputable breeder of designer doodle puppies, we prioritize effective communication, efficient financial management, strategic marketing, and seamless staff coordination. The CEO, COO, CFO, CMO, IT, PR, and Director of Communications will work collaboratively to oversee these critical areas and ensure the smooth operation and growth of our company.

Responsibilities:

1. CEO (Chief Executive Officer):

- Provide visionary leadership and strategic direction to the organization.

- Develop and execute business plans, setting ambitious goals and objectives.

- Foster a positive and productive company culture, encouraging teamwork and collaboration.

- Make critical decisions in line with the company's vision and long-term objectives.

- Represent the company in external relations, industry events, and partnerships.

2. COO (Chief Operating Officer):

- Oversee day-to-day operations to ensure the organization functions smoothly.

- Streamline processes and enhance operational efficiency.

- Develop and implement policies and procedures to improve productivity and quality standards.

- Monitor and analyze key performance indicators (KPIs) to identify areas for optimization.

- Collaborate with the CEO to execute operational strategies effectively.

3. CFO (Chief Financial Officer):

- Manage financial planning, budgeting, and forecasting activities.

- Ensure accurate and timely financial reporting, including statements and analysis.

- Develop and maintain robust financial controls and risk management practices.

- Oversee cash flow, monitor expenses, and optimize financial performance.

- Collaborate with the CEO to evaluate investment opportunities and make informed financial decisions.

4. CMO (Chief Marketing Officer):

- Develop and execute comprehensive marketing strategies to enhance brand visibility and drive sales.

- Conduct market research and analysis to identify target markets and customer needs.

- Manage marketing campaigns across various channels, including digital, print, and social media.

- Oversee the company's online presence, including websites and social media platforms.

- Collaborate with the Director of Communications and PR team to ensure consistent messaging and branding.

5. IT (Information Technology) Specialist:

- Manage all IT systems, infrastructure, and technical operations.

- Ensure the security and integrity of data and systems.

- Provide technical support and troubleshoot any IT-related issues.

- Evaluate and implement new technologies to optimize business processes.

- Collaborate with other teams to align IT strategies with company objectives.

6. PR (Public Relations) Specialist:

- Develop and implement strategic PR plans to enhance brand reputation.

- Cultivate relationships with media outlets and manage media inquiries.

- Coordinate and oversee PR campaigns, press releases, and media events.

- Monitor and analyze media coverage and provide timely reports.

- Collaborate with the Director of Communications and marketing team for consistent messaging.

7. Director of Communications:

- Develop and execute a comprehensive communications strategy to effectively convey company messaging.

- Manage all internal and external communication channels, including email correspondence.

- Coordinate public relations efforts, media relations, and crisis communications.

- Ensure consistent brand messaging and alignment across all communication platforms.

- Collaborate with the CMO and PR team to integrate marketing and communication initiatives.

Requirements:

- Proven leadership experience in relevant roles (CEO, COO, CFO, CMO, IT, PR, or Director of Communications) is essential.

- Strong understanding of communication, finance, marketing, IT, and staff management principles.

- Excellent interpersonal and communication skills for effective leadership and collaboration.

- Solid financial acumen and experience in budgeting, financial analysis, and reporting.

- Proficiency in strategic planning and execution.

- Ability to manage multiple priorities and meet deadlines in a fast-paced environment.

- Strong analytical and problem-solving skills.

- Passion for the company's mission and commitment to maintaining high standards.

Join our dynamic leadership team at Stokeshire Designer Doodles and contribute to the continued success of our organization. If you possess exceptional leadership qualities, expertise in communication, finance, marketing, IT, and staff management, and are passionate about the breeding industry, we look forward to receiving your application.

Rivalee: Kennel Technician & Puppy Trainer (Part-Time)

Location: Stokeshire Designer Doodles, Wisconsin
Rate: $20 per hour

Stokeshire Designer Doodles is seeking a reliable, compassionate, and responsible Kennel Technician & Puppy Trainer to join our team. This is a part-time role perfect for a high school student, with approximately 1 hour of work per day. The ideal candidate will have a love for animals, attention to detail, and an interest in dog training. No prior experience required, but a willingness to learn and follow guidelines is essential.

Responsibilities:

• Kennel Maintenance: Ensure cleanliness and hygiene in kennels, play areas, and all dog/puppy spaces.

• Puppy Care: Provide proper feeding and watering for puppies, monitor their health, and clean up after them.

• Training: Conduct brief (15 minutes daily) training sessions with two puppies, following positive reinforcement techniques.

• Photo/Video Updates: Capture and upload daily photos/videos of the puppies and training sessions to Google Drive and Snapchat for accountability and tracking progress.

• Daily Tasks:

  • Let puppies out for potty breaks (morning, noon, evening, and night).

  • Quick clean-ups throughout the day to ensure the facility stays tidy.

Schedule:

You will follow a consistent daily schedule:

• Morning: Start at 7:30 AM to let puppies out, clean, and capture media.

• Midday: Noon check-in for training and care.

• Evening & Night: Evening feeding and clean-up, with a final 11:30 PM check and potty break.

Requirements:

• Attention to Detail: Ability to follow instructions for cleaning, feeding, and training.

• Passion for Animals: A love for dogs and a commitment to their well-being.

• Accountability: Uploading daily videos/photos of the training sessions for progress tracking.

• Physical Ability: Able to handle puppies of various sizes and perform light physical tasks (cleaning, lifting, bending).

Perks:

• Hands-on experience with puppies and dog training.

• Flexible schedule that fits within your school day.

• $20 per hour, with accountability supported by videos uploaded to track your progress.

Daily Schedule for Rivalee with Puppy Care, Training, and Media Tasks (Approx. 1 hr/day)

Morning: 7:30 AM - Quick Morning Routine (20 min)

• 7:30 AM - 7:50 AM:

  • Let puppies out for potty: Tucker can assist by letting the puppies out before leaving.

  • Check and refill water bowls.

  • Quick Clean: Tidy up any overnight messes in kennels or play areas.

  • Take photos/videos: Capture a few quick morning photos/videos of the puppies in the play area.

  • Upload media: Briefly upload these photos/videos to Google Drive and Snapchat.

Midday: Noon Check-In and Training Session (20 min)

• 12:00 PM - 12:20 PM:

  • Midday potty break: Let puppies out for a quick potty break.

  • Feeding: If any puppies have midday meals, ensure they are fed.

  • Training Session (15 min):

    • Focus on basic obedience and socialization using positive reinforcement techniques.

    • Keep the session brief, gradually building up the puppies’ focus.

  • Photos/Videos of Training: Take a couple of photos or videos of the training session.

  • Upload media: Upload training photos and videos to Google Drive and Snapchat.

Evening: Potty Break and Brief Training (15 min)

• 5:30 PM - 5:45 PM:

  • Let puppies out: Evening potty break.

  • Feeding time: Provide scheduled feeding to all puppies.

  • Training (10 min): Continue the training with two Doodle School puppies, focusing on reinforcing earlier lessons.

  • Monitor health/behavior: Check for any changes in eating habits or health and note them.

Night: Play and Clean-Up (10 min)

• 9:00 PM - 9:10 PM:

  • Playtime/Enrichment: Spend a few minutes engaging the puppies in enrichment activities.

  • Clean up: Make sure kennels and play areas are clean and ready for the night.

Late Night: Final Check & Potty Break (10 min)

• 11:30 PM - 11:40 PM:

  • Final potty break: Let puppies out for the last potty break of the day.

  • Water bowls check: Ensure water is fresh and available overnight.

  • Quick final clean-up: Check that all kennels and areas are tidy and ready for the night.

Weekly Schedule for Media Tasks:

• Photo/Video Capture and Upload: Ensure photos and videos are captured daily during the morning, training, and playtime sessions. Upload them to Google Drive and Snapchat immediately after each session to keep puppy owners updated.

By structuring the schedule with short training sessions and frequent check-ins, Rivalee will provide consistent care and development for the puppies while keeping the training fun and effective. Taking and uploading photos and videos will help document their progress and engage with puppy owners.

Proposal for Rivalee: TikTok & Instagram Reels Compensation Plan

Overview: Rivalee, we see your potential to create engaging and fun content for TikTok and Instagram that showcases our puppies and the exciting work we do at Stokeshire Designer Doodles! We’d love to motivate you to create short-form videos (Reels and TikToks) that resonate with your audience. To make it worth your while, we’ve come up with a compensation plan based on performance metrics like views, likes, and shares.

Compensation Breakdown:

• Base Rate: You will earn $20 per reel or TikTok video that reaches 1,000 views within the first week of posting.

• Performance Bonuses:

  • Likes: For every 100 likes your reel gets within the first week, you’ll earn an additional $2.

  • Shares: For every 50 shares within the first week, you’ll earn an additional $5.

  • Comments: If the video receives 50+ comments, you’ll get a bonus of $3.

Example Compensation:

If you create a reel that reaches 1,000 views, gets 200 likes, and 50 shares in the first week:

• Base Rate for 1,000 views = $20

• Bonus for 200 likes = $4

• Bonus for 50 shares = $5

• Total earned: $29 for that reel.

Content Guidelines:

1. Theme: Focus on the puppies, their daily activities, training progress, and behind-the-scenes care. Show off their personalities, funny moments, and important milestones.

2. Trends: Use popular audio, challenges, or formats that are trending on TikTok/Instagram to increase engagement.

3. Hashtags & Captions: Make sure to use relevant hashtags (e.g., #DoodlesOfInstagram, #PuppyLove, #StokeshireDoodles) and compelling captions to encourage interaction.

4. Engagement: Reply to comments on your videos to increase engagement and visibility.

Why This is a Great Opportunity:

• Influence Growth: You’ll have the chance to build your own social media presence while helping promote the Stokeshire Designer Doodles brand. This could open doors for potential sponsorships, collaborations, and more as your following grows.

• Creative Freedom: You’ll have the freedom to get creative with your content, trying out different styles and themes that you think will engage your audience.

• Flexible Income: The more engagement your content receives, the more you’ll earn. Plus, with a base rate already set for reaching 1,000 views, you’ll have a clear financial target for each video.

• Real-World Marketing Experience: You’ll be learning and applying social media marketing strategies that are used by influencers and brands alike—valuable skills that can benefit you in the future.

Next Steps:

If you're on board with this plan, we can set up a posting schedule to help you stay consistent. We’re also happy to provide any feedback, trending ideas, or tips to help you maximize views and engagement.

Support:

We will:

• Provide you with access to cute puppy content for videos.

• Help you track performance metrics.

• Provide guidance on social media trends.

Let us know what you think, and we can get started right away!

Stokeshire Designer Doodles Brand Guide

Brand Focus:
At Stokeshire Designer Doodles, our brand is centered on clean, natural aesthetics that reflect the peaceful, serene, and earthy environment we create for our dogs and puppies. Our brand embodies a boho and minimalist vibe, where simplicity meets nature. Every piece of content we create should visually convey our connection to nature, while showcasing the beauty, care, and detail that goes into our work.

Brand Tone & Aesthetic

Key Words:

• Clean: Crisp, organized, and minimal. Avoid clutter or distracting elements in visuals.

• Nature: Emphasize natural light, outdoor elements, and earthy, calm settings.

• Boho: Organic textures, cozy yet sophisticated, with a free-spirited, relaxed feel.

• Serene: Peaceful and soothing, with soft, earthy tones to evoke a calm and welcoming atmosphere.

Brand Colors:

Our color palette reflects the natural world and embodies an earthy, grounded feeling. These colors should be present in all visual materials (reels, posts, photos, etc.).

• Copper: Warm and rustic, copper symbolizes our deep connection to nature and evokes a feeling of home.

• Earth Tones: Use muted browns, tans, and soft greys for backgrounds, props, and accents to maintain a warm, organic vibe.

• Stokeshire Blue: A calming, deep blue that reflects our dedication to professionalism and trust.

• Plain Green: Earthy green tones should dominate natural elements, such as plants, grass, and outdoor scenes, to bring a fresh, peaceful vibe.

Visual Guidelines for Reels & Short Videos

1. Clutter-Free Space:

   • Every reel should be clean and uncluttered. Keep the focus on the puppies or the scene being filmed.

   • Avoid busy or overwhelming backgrounds—ensure they are simple and in line with our boho/nature-inspired aesthetic.

2. Natural Light & Settings:

   • Use soft, natural lighting for an authentic, peaceful look. Avoid harsh lighting or artificial backdrops that can detract from the natural feel.

   • Outdoor shots should highlight lush greenery, open fields, or earthy textures (wood, stone, etc.). Indoor shots should take place in spaces that reflect minimalism and boho vibes.

3. Props & Backgrounds:

   • Use props that are natural and neutral in tone—wicker baskets, wooden crates, plants, etc. Avoid brightly colored or plastic items.

   • Indoor backgrounds should be clean with soft earth tones, avoiding busy patterns or cluttered shelves.

4. Puppy Focus:

   • Puppies are the stars! The focus should always remain on their natural, playful, or relaxed behavior. Avoid excessive distractions or too many elements that could draw attention away from them.

5. Consistency:

   • Maintain a consistent style in every video. The look and feel of the reels should align with the same peaceful, nature-inspired tone that represents the Stokeshire Designer Doodles brand.

6. Boho Studio Look:

   • If filmed indoors, the studio setting should reflect soft fabrics, neutral rugs, and light wood tones to keep the boho-chic style.

   • Incorporate natural elements like macrame, plants, and wooden furniture to create a relaxed, earthy atmosphere.

Approval Process:

All content (reels and shorts) must be approved before posting to ensure alignment with the Stokeshire Designer Doodles brand. This includes:

1. Submitting for Review: Send the draft video to the Stokeshire team for approval at least 24 hours before posting.

2. Feedback: We will review the content and provide any necessary adjustments or suggestions for improvement.

3. Final Approval: Once the video aligns with the brand guide, we will provide approval for posting.

Brand Voice for Captions & Engagement:

• Friendly: Always warm and approachable. Speak like a close friend sharing a fun moment.

• Educational: Occasionally share tips, puppy facts, or insights into doodle care.

• Engaging: Encourage the audience to interact (e.g., “What’s your favorite puppy name?”) while keeping captions clean and concise.

• Positive Reinforcement: Use captions to reinforce the calm, happy nature of the puppies.

Final Notes:

Rivalee, as you create reels and short videos, remember the essence of our brand: clean, nature-inspired, and grounded in simplicity. With every video, you're representing our commitment to quality and authenticity. When in doubt, go back to the natural and minimalistic roots of our brand.